I was responsible for leading a team of junior designers in creating the livestream interface, ticket purchasing flows, and interactive features to enhance audience engagement. Between 2020 and 2022, NoCap successfully orchestrated more than 200 streaming concerts, contributing over $6 million in earnings to artists.

For two years, I led design direction in a complete overhaul of the company's brand, website, and digital apps that contributed to the success in their Series A funding. I was responsible for analyzing user behavior through interviews and testing, leading to the simplification of complex restorative flows, which resulted in reducing classroom suspensions by 60% across North America.

I had the pleasure of contributing to Charge's transformation from a startup to a Nasdaq IPO in less than three years. I was responsible for presenting design concepts and strategies to executive leaders, stakeholders, and clients, while leading design direction for the consumer websites, investor materials, and mobile apps.

CTLG makes managing and licensing music effortless with AI tools that organize catalogs, match songs to opportunities, and handle licensing and payments—saving time and unlocking creative potential. I worked with grammy-nominated musician Cisco Adler and a dedicated team to design the interface and experience of the digital products.

Working with two-time NBA All-Star Baron Davis, I helped create a content management platform and creation studio—designed by creators, for creators. The team and I designed an iOS app, web marketplace, and Apple TV app to connect this creator ecosystem. As an extension of the decentralized Web3 platform, a NFT storefront was integrated as a digital hall of fame.